Week-04 Customer Relationship Management

Best Practices for Customer Relationship Management

Riordan has assembled your team to create a CRM best practices proposal. You were chosen because of your exemplary skills in management and your ability to collaborate to create quick and effective results.

Write a 550 to 650-word proposal in APA format using these three specific processes in Riordan's supply chain that directly affect customer satisfaction.

•Include a description of your assessment of customer satisfaction improvements and the organization's ability to meet customer expectations.

•Provide support for recommended organizational process improvements and best practices for customer relationship management